<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Expozive - Marketing & Marcom Agency ]]></title><description><![CDATA[Expozive has a fresh approach to Marketing & Marcom designed for success and measurable ROI! Including: Content, Events, Marketing, PR & Design.]]></description><link>https://www.expozive.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Wed, 22 Apr 2026 09:18:54 GMT</lastBuildDate><atom:link href="https://www.expozive.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Why the Funnel Is Quietly Failing Marketers]]></title><description><![CDATA[For decades, marketing departments have organized their entire world around one tidy, comfortable fiction: the customer journey and funnel. But these are outdated and irrelevant.]]></description><link>https://www.expozive.com/post/why-the-funnel-is-quietly-failing-marketers</link><guid isPermaLink="false">69dc8d7d4760d48e5e9192d1</guid><category><![CDATA[Marketing]]></category><category><![CDATA[Content]]></category><pubDate>Mon, 13 Apr 2026 06:36:53 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_d02328ee441d43f489340df8eea54de3~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[ABM and Intent Data: The New Power Couple of 2026 Marketing]]></title><description><![CDATA[The landscape is shifting, and the new kids on the block, ABM (Account-Based Marketing) and intent-driven data, are rewriting the rules.]]></description><link>https://www.expozive.com/post/abm-and-intent-data-the-new-power-couple-of-2026-marketing</link><guid isPermaLink="false">69629ef741b846e43e81a533</guid><category><![CDATA[Content]]></category><category><![CDATA[Marketing]]></category><pubDate>Sat, 10 Jan 2026 18:59:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_b099a584104e4f0d9eb10a95271ff29e~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Play the Expozive Retro Video Game]]></title><description><![CDATA[Play the Expozive Retro Game - Destroy the Algo changes and Ad blockers to take down the Marketing Challenges Mothership before the city is gone!]]></description><link>https://www.expozive.com/post/play-the-expozive-video-game</link><guid isPermaLink="false">69411ac9bb48bf196bfea572</guid><category><![CDATA[Design]]></category><category><![CDATA[Content]]></category><category><![CDATA[Marketing]]></category><pubDate>Tue, 16 Dec 2025 09:32:06 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_2a6e83b0fcee4438978f83eab66ac5bc~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Nokia Exit, Big-Tech Exits, and Why NOW Is the Moment to Take On the Big Brands]]></title><description><![CDATA[By Nicc Lewis, Expozive Watch the video - hit PLAY Hit the play button The Wave of Exits: When Big Brands Walk Away In the past year, several tech giants have quietly or abruptly backed out of Private 5G: Nokia ’s move to divest its enterprise campus edge (ECE) division, a decision so surprising that the industry has already nicknamed it “Noxit.” AWS  sunsetting its managed Private 5G service. Microsoft  retreating from its 5G ambitions, including the impact on Metaswitch. And even outside...]]></description><link>https://www.expozive.com/post/nokia-exit-what-it-means-for-smbs</link><guid isPermaLink="false">693839fe648729fef5248280</guid><pubDate>Tue, 09 Dec 2025 15:58:18 GMT</pubDate><enclosure url="http://youtu.be/bIuO_sPQ6ZM" length="0" type="video"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Why Shorter Brand Exposures Demand More Touchpoints: A Formula for the Attention Economics]]></title><description><![CDATA[The Breakthrough Marketers Have Been Waiting For

For the first time in decades, marketers finally have a quantifiable model that explains what we’ve always felt intuitively - see the formula]]></description><link>https://www.expozive.com/post/why-shorter-brand-exposures-demand-more-touchpoints-a-formula-for-the-attention-economy</link><guid isPermaLink="false">6918b24f1f276a0fa6201968</guid><category><![CDATA[Content]]></category><category><![CDATA[Marketing]]></category><pubDate>Sat, 15 Nov 2025 17:16:11 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_a12882f542da405a8da56b0b96ffd6b4~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Use AI to stand out from the crowd]]></title><description><![CDATA[AI can be used to make you stand out from the crowd, contrary to the common beliefs about AI driving a vanilla content generation]]></description><link>https://www.expozive.com/post/use-ai-to-stand-out-from-the-crowd</link><guid isPermaLink="false">68d7ba71ef091a1617ddec66</guid><category><![CDATA[Content]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Design]]></category><pubDate>Sat, 27 Sep 2025 10:33:26 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_392da3640747404593217f466321ce16~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[SEO vs. AI Search? Wrong Question!]]></title><description><![CDATA[Is SEO Dead? Or Has It Just Changed?

Every few years, someone declares “SEO is dead.” Usually, they’re wrong. SEO hasn’t died; it has mutated.]]></description><link>https://www.expozive.com/post/seo-vs-ai-search-wrong-question</link><guid isPermaLink="false">68c4050ee6f74b070b367c4b</guid><category><![CDATA[Marketing]]></category><category><![CDATA[Content]]></category><pubDate>Fri, 12 Sep 2025 11:51:35 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_5ecded570f52453ea04efce9e268211d~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Vibe Marketing Is Here - And Redefining Content Creation!]]></title><description><![CDATA[What is Vibe Marketing - how it is supercharging content creation At Expozive, we’re not just watching the rise of vibe marketing - we’re...]]></description><link>https://www.expozive.com/post/vibe-marketing-is-here-and-it-s-redefining-content-creation-as-we-know-it</link><guid isPermaLink="false">680216ac4519164d3439651e</guid><category><![CDATA[Marketing]]></category><category><![CDATA[Content]]></category><category><![CDATA[Design]]></category><pubDate>Fri, 18 Apr 2025 09:21:33 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_41912cf7ca48463488d16dc0254581a8~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[A Show-stopping Booth Is Just The Tip Of The Iceberg]]></title><description><![CDATA[A show-stopping booth at an expo is a vital component of a successful event, but let us be clear, this is a cog in a much larger machine]]></description><link>https://www.expozive.com/post/a-show-stopping-booth-is-just-the-tip-of-the-iceberg</link><guid isPermaLink="false">67b0cb457206b3c25d06fd95</guid><category><![CDATA[Events]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Design]]></category><pubDate>Sat, 15 Feb 2025 17:21:27 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_fae825c1118146508f856523cc31044f~mv2.jpg/v1/fit/w_1000,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[How to Measure ROI from Content Marketing]]></title><description><![CDATA[Measuring ROI from Content Marketing is possible Content Marketing - is it purely Brand Awareness or can you measure ROI directly? One...]]></description><link>https://www.expozive.com/post/how-to-measure-roi-from-content-marketing</link><guid isPermaLink="false">5cd66e2542bba4067a52b64f</guid><pubDate>Fri, 07 Feb 2025 07:43:24 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_0c66749adb3f478f84600fd77b6aeabf~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Happy New Fear 2024!]]></title><description><![CDATA[This is not a political or economic article, the focus is on how to operate and market over what looks like it may be a difficult period. In]]></description><link>https://www.expozive.com/post/happy-new-fear-2024</link><guid isPermaLink="false">6570a1b6263fa2b377a36d59</guid><pubDate>Wed, 06 Dec 2023 16:48:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_ac1fc33f87584326bab163cb718ec23d~mv2.jpg/v1/fit/w_790,h_790,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Death of The Super League Marketing Lessons]]></title><description><![CDATA[Lessons Learned By Marketing From The European Super League]]></description><link>https://www.expozive.com/post/death-of-the-super-league-marketing-lessons</link><guid isPermaLink="false">60802b00f26c5600157f97ea</guid><category><![CDATA[Marketing]]></category><category><![CDATA[Content]]></category><pubDate>Wed, 21 Apr 2021 13:45:19 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_f9264a991bd745049092c6522fd1c92b~mv2.jpg/v1/fit/w_1000,h_844,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item><item><title><![CDATA[Millennials On Demand]]></title><description><![CDATA[It seems like everyone is talking about how to market to Millennials. As a generation born after the turn of the Millenium is maturing...]]></description><link>https://www.expozive.com/post/millennials-on-demand-article</link><guid isPermaLink="false">5cbdd5b5c3c76b001597f2ae</guid><category><![CDATA[Content]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Design]]></category><pubDate>Mon, 22 Apr 2019 14:59:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f14892_3e86d0b72442458b88a96faf73310db3~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Nicc Lewis</dc:creator></item></channel></rss>